In this spec campaign, bread is tired of being implicated in the tired anthem of "b*tch, make me a sandwich."
We have a few suggestions of things those folks can go and eat, but since they seem to really want a sandwich... 

Maybe they should make it themselves.
And Wonder Bread is here to help them do just that.

For each unappetizing tweet, we'll be sending out one of these in response:

We hope they like their sandwiches saucy, because that's the only way these Wonder Bread coupons come.

Each voucher has a QR code and can be easily added to passbook to optimize sandwich enjoyment. 
Something that each coupon is missing, however, is the fine print...

For every coupon redeemed, Wonder Bread makes a donation to the Women's Funding Network. 

If you're feeling left out (because you aren't a jerk), don't worry–we haven't forgotten about you!
Check out these neat t-shirts that also benefit the Women's Funding Network:

Esteemed collaborator: Jill #teamcopywriter